ATLAS - Restyling an historic education publishing brand

The objectives of the intervention were the rationalization and restyling of Atlas' brand identity and the creation of a graphic system for publications.
We worked on a balance between maintaining the recognisability of the historic brand and the need to improve its readability updating its visual appeal.

We developed a highly recognizable system, able to work on a high number of very diverse publications ranging from Chemistry to History, always putting knowledge at the center.

  ···  
  ···  
  ···  
  ···  
  ···  
  ···  
  ···  
  ···  
  ···  
Using Format